A treasure chest worth $21,000 lies buried somewhere in San Francisco for its intrepid adventurers to find…
[15 September 2025 — FINAL UPDATE] IT’S BEEN FOUND!!!!! Congratulations San Francisco, well done!!! Please see solution below.
A Moment of Your Attention
We’d like to thank SF Recreation & Parks for absolutely crushing it and giving us the city’s best amenities. From our beautiful parks, to all the tennis and pickleball courts, golf courses, pools, clubhouses, urban agriculture and gardening, and even photo centers — Stern Grove, weekly concerts in the Music Concourse, and our summer movie nights!
Without them, SF wouldn’t have the spaces or places to be so weird and wonderful. If you have even a cent to spare, please consider donating to our favorite organization.
We’d also like to thank and give kudos to SF City Guides, one of our other favorites. Originally a program for visiting diplomats created by Feinstein, then run as part of SFPL programming, SF City Guides is now an independent registered 501(c)3 nonprofit that gives 70+ historical walking tours in the city, with tours every day.
Guides love to share their knowledge and passion for our city, and undergo months-long comprehensive training (and even have access to an extensive continuing education program!). A lot of guides are lifetime residents who have lived and contributed to the tapestry that is San Francisco.
All tours are FREE (yes, really, totally, no catch, for everyone) and entirely volunteer-lead. It is by no means mandatory, but over 80% of their budget comes from walker donations. So if you do go, and you enjoy their work, please consider contributing.
Updates:
Update #1 (as of 2 September 2025):
- Treasure has not yet been found. I’ll post and update status every few days until/when it’s found.
- Don’t be naughty, or Santa will give you coal. Yes, it is buried. No, you do not need an excavator. No, do not commit crimes or destroy property. Try to exercise good judgment and respect the hard work that SF Recreation & Parks does for us to enjoy the city. If you’ve solved the riddle, you should have pretty high conviction about where it’s hidden.
- I can’t tell you what to look for, other than what we’ve given you via clues already.
- We have some bonus treasure! This may be a rolling update. See website for details.
- I am so, so happy to see you guys enjoying this. Thanks to everyone who’s emailed or commented a sweet note. Love that people are learning about SF’s history and getting out and about. It’s cool to see people making new friends and finding teammates along the way. Bringing (at least some) of the city a little closer together is the primary goal here, so thanks to you and all of our amazing treasure-makers for playing.
Update #2 (as of 6 September 2025):
- Treasure has not yet been found.
- Don’t be naughty. If you investigate anything, leave no trace. Please note it is illegal to dig on federal land. See above “do not commit crimes.”
- Any clues that we’ve placed in the wild are well up and safe. We are checking on them periodically to make sure they’re still there and have not been tampered with. One had some signs of attempted and unsuccessful tampering, so we moved it nearby. This will make no difference if you have or have not found it. Clues are freely accessible, there is no fee or purchase required to find or otherwise access them.
- We have some more bonus treasure! Please see list.
- If it hasn’t been solved by the two-week mark, we will release the structure of the puzzle to help things along. In the meantime, keep making good progress.
- Reddit /r/sanfrancisco mods dislike the treasure hunt updates, apparently it is “promotion” for local small businesses. Original update post was removed. Wait and see if they allow update posts, but feel free to message them a request to allow the posts to go up in the meantime.
Update #3 (as of 9 September 2025):
- Treasure has not yet been found.
- Don’t be naughty. You know what this means by now. As a meta note, we don’t take stalking lightly, and it is not an appropriate topic to joke about. Please do not suggest this flippantly. If we notice any serious action taken along these lines, we will not be shy to react.
- Clues in the wild are still in place and freely accessible.
- We have some more bonus treasure! Please see list.
- Reddit /r/sanfrancisco mods still dislike the update posts, or I would also post updates to reddit.
Update #4 (as of 12 September 2025):
- Treasure has not yet been found, and don’t be naughty.
- Clues in the wild are still in place and freely accessible. They’re designed to give you an “aha” moment when you find them.
- We are unlikely to release the structure of the puzzle or give additional clues at this time, based on the amount of requests and feedback to not.
Update #5 FINAL (as of 15 September 2025):
- Treasure has been FOUND!
The Victors’ Tale:

Hi y’all, we are the neighbors who found the treasure. The two of us didn’t really hang out together before this treasure hunt (our families got together for meals and garage sales every now and then), but we bonded over the challenge that this one presented.
For the first 1-1/2 weeks, we didn’t know what we were looking for. It took a lot of work: Collectively, we hiked Mount Sutro 4 times, Sutro Heights Park twice, and the Baker Beach Sand Ladder twice. We went to the Treasure Island skatepark, and the Safe Passage headquarters in the Tenderloin. Like carb-seeking burglars, we went under the cover of darkness to shine our flashlights into bakery windows, searching for scones. No question, this was a hard treasure hunt.
But we got a lot out of this wild ride. We enjoyed talking to all the vendors, fellow treasure hunters that we met, and our friends that helped us along the way. And the two of us became closer as friends. After we found our first clue at Lazy Bear, we finished the treasure hunt in a matter of days through willpower, luck, and the kindness of others.
We want to thank the treasure hunt organizers who put together this experience, the amazing sponsors that we are looking forward to visiting, and finally, our respective families and spouses that put up with the early mornings and late nights.
We love you, San Francisco!
YuYu and Jed
The Clues (& Solution):
A Love Letter to San Francisco
Enjoy the hunt, and the copper-colored sunsets this time of year
Puzzle Structure:
Each stanza leads you to a clue in the physical world. You could not have solved this from your desk.
The goal of all this is to get you out and about, learning about the city as you go. We wanted people to feel a sense of connection and stewardship toward the city and the spaces and subcultures that make it so special. The puzzle is deliberately long and difficult, so that you have to work together with friends (new and/or old) to have a shot at solving it.
Stanzas are themed, nodding to places and subcultures that make the city special. The main body of the stanza should give you some history and context for each theme, while the last lines should reference where to look relative to the theme. There may be some red herrings thrown in here and there.
Each clue is a digit in the coordinates to where the treasure is located. I was going to put the stanzas in random order (because only a few unscrambled permutations lead to viable coordinates for treasure) – our puzzle writer put them in direct order, so all coordinates for longitude, then all coordinates for latitude. Thank them for the more merciful approach!
I am the architect of your misery, Sean helpfully supplied so much historical context to the city, and our puzzle writer translated everything into pure poetry.
Puzzle & Solution:
Unlucky under 101, or plaza after market’s move;
Unlucky = 13, under 101 freeway skate park
Plaza after market's move = UN skate plaza
Blind vision paved a wall into a concrete haven from reprove.
Blind vision / wall = Zion Skate Park (formerly Waller Skate Park)
A former hub of rocks and grit ground to a halt, capped at the knees,
"Hub of" = Hubba, rocks/grift = slang for something, ground = grind, caps = skate stoppers
So ride the rail across the state, observe where green and glass can meet.
Follow cable car rail down California, Observe = word on plaque at St Mary's Church across from the park, Green and glass = corner of park and where the modernist building sits (won award for midcentury architecture) (this points to the hubbas ~654 California, which points you to DLX)
A weekend’s joust with westward hills begins with wiggling in the green
West Hills = Tamalpais in Coast Miwok
Wiggling in green = the Wiggle
To golden swells, no fear of elevation on a kitchen steed.
A mouse’s roar belies a paragon of speed that can’t be bought;
Swell, Elevation (RIP), Kitchen, Roaring Mouse, Paragon = bike or gear shops
On road or mountain, climb or coast, emblazoned with a house or not.
Ornot
A vacant arch belies deep roots that fed a city while it grew;
Columbo Market
A site revived served neighbors past to help the simple dreams come true.
Former BofA building
No more content with brush and paint to mask over a boarded face:
A nod to the paint the void and various boarded up mural projects during the pandemic
Bring vibrant flavors, sound delights, and art to rouse the hollow space.
Vacant-to-vibrant reference
Then venture south. A golden statue bids farewell with palms of spice;
Udupi Palace starting path
Five bikers’ cones in line before paired heads that watch imported ice.
Hila Gelato bike racks (former Xanath space), Testes de Mori and Italian gelato inside
Heed not the bin of books, pursue beyond the records. To get there,
Dog-Eared Books to 20 Spot
Stay out of school; the piece you seek is north, beneath a resting bear.
Stop at DJ school at San Carlos, go north to Lazy Bear
The lifeblood of a city flows along the asphalt arteries,
MUNI
Trod underfoot or drawn en masse up rolling hills and winding streets.
MUNI
Lines overhead that cut the skies, or carriages with pine wood brakes:
MUNI & cable cars (which we should bring back and have more of and frequently, vs the incessant car traffic / pollution / noise)
Release the coasts, set loose the dunes, like central folly freed by quake.
Coasts = Embarcadero, Sunset Dunes
Central Folly = Central Freeway
And though contention rears its head, all roads admit the bold who mean
JFK
To reimagine transit serving all in ways we don’t yet dream.
Please support public transit initiatives
The eighteen sights a clearing with the brave in all their forms preserved —
18 Muni line runs to Legion of Honor
An honest letter marks the spot; a long road ends in peace observed.
L for Lincoln, the end of the Lincoln highway
Peace observed = Pax Jerusalem statue in the background
An all-girls gaggle, roses, tulips, dahlias, and corpse (of course)
All girls = bison are all female
Roses, tulips, dahlias, and corpse = all flower gardens in GGP
Adorn the outside lands where bard plays second fiddle near concourse.
Outside Lands = GGP
Bard = Shakespeare
Concourse = Music Concourse
Beware the beasts of myth, the sentries guarding gentle watercourse —
Beasts of myth = the sphinxes and little lion guarding De Young
Gentle watercourse = tranquil pond by De Young
Seek higher ground, then gaze below to find a sculpted tour de force.
Higher ground = observation tower
Tour de Force = Beethoven
What once built vessels now still holds a space for art and metal joint;
Box Shop, former shipyard and now artist space for art and metal (soon to move)
On burial ground, a cross begins near time as told by shadow point.
Burial ground = Hunter's Point holds the former Ramaytush Ohlone shell mound burial grounds
Cross begins = Crosstown trail starts here near sundial park
Alongside rail, an opera sings; a roux plays page for heart’s conceit:
Rail, opera = Bayview Opera House is along the MUNI KT line
Roux = Gumbo Social
At open doors, find clarity uncovered from dark sand by heat.
Public Glass
The icons for the mission, like the Giants blasting through their sport,
For the mission = Para La Mission on Santana, b&w mural
Giants blasting = home run mural down the street on 19th/San Carlos
Are guiding eyes of women who have fought like lawyers at the courts.
Women's Building murals & Dolores Park Cafe mural, commissioned by SF community law collective
Along the palms to oldest walls where native hands made painted stone,
Up Dolores to the Mission San Francisco de Asís (oldest building in SF), with murals painted by indigenous people under Spanish colonization
An uphill trek to bark and swing, then round the corner for a scone.
Dog on a swing mural across from the Orthodox church on 15th between Church/Market
Round the corner to Thoroughbread
A glass eye watches sand and water, sculpted hull long overgrown.
Glass eye, sand, water = Oculus at SFMOMA (and a nod to Camera Obscura and the beach)
Tread not to jagged cliffs and sage; round paper reeds up checked stone.
Turn away from the sage garden before rough and jagged granite, follow papyrus garden up checkered granite ramp to upper terrace
Past arc of sisters’ blooms from whence two pair and spare crossed double skies,
Sister city garden, with Shaking Man (two pairs of feet plus one extra foot) at the end
The world’s a stage to sit or stand, leaves left in hand on exit right.
Go down to Urge to Stand sculpture
Exit right, and clue is in the plaza on the right hand side
To spy across the waves, an aid to morning’s bleary eyes in hand,
Spy = Sightglass
Waves = coffee waves
A snowy plover’s flight embarks a ritual with spreading fans.
Snowy plover = Andytown
Ritual = Ritual
Fans = Abanico
A tool to help you navigate laguna’s bank near sorrow’s creek
Navigation tool = Sextant
Laguna's bank / sorrow's creek = former Dolores Lake and Dolores creek under 16th and Mission/Valencia
Sows seeds to line a flow from birds to bones that guard the tie you seek.
Sows seeds = coffee and cacao beans (pass Dandelion)
Line a = Linea
Birds = hummingbirds mural at 18th/Valencia
Bones = Paxton Gate mural
Tie = Fellow
A tale spun out of Macondray spilled not far from truth, where down the hill
Macondray Lane inspired Barbary Lane (fictional San Francisco street in Armistead Maupin's "Tales of the City" series)
The prideful stripes and tanned straps reflect the bonds held steadfast still.
Reference to Pride and leather subculture
Though elders’ memory rests in grove, a gaze reveals the stage they set
Elders' memory rests in grove = AIDS memorial grove
Across the city, in its heart, for open love without regret.
The eagle spreads its wings, the midnight sun casts light on Moby Dick;
Eagle / Midnight Sun / Moby Dick = beloved bars
The redhead with the emerald eyes and mother visit mothership.
Redhead = Jolene, Mother = Mother, Mothership = Mothership
Start from the center, seek safe passage; far beyond the lookout joint
Center = SF LGBT center on Market/Octavia
Safe passage = go past Safeway
Beyond the Lookout = past Lookout
Stands tall a beacon, built by many hands to serve as rallying point.
Tall = Twin Peaks / Sutro
Rallying point = collaborative volunteer effort to install the pink triangle every year for Pride
Points you to the Pink Triangle Memorial at Market/17th
Despite the city of the dead, we are a city built from bones
Colma became the city of the dead after we shipped all our bodies there
Dislodged from sleep in briny depths, paved and protected by their stones.
Bones of ships are buried below, headstones repurposed as pavers and as part of seawalls/batteries
Their dreams, too, buoy our buildings still: the arcing nave of ports long closed,
Arcing nave = Ferry Building no longer used as port of SF
A whaler’s harpoon piercing sky, saloons with punch cards undisclosed.
Transamerica standing atop a whaling ship, Pisco punch recipe lost to time
A house of passion, peddling little deaths, fell too upon black shoals:
House of Grand Passions reference
Passed o’er and under, cheating, crashing, each new decade taking tolls.
With a storied history
Escape by navy, down poetic steps towards the bay once more,
Escape by navy = former Naval Officer's club on Taylor st
Poetic steps = Ina Coolbrith Park to the east
Then follow tug of steel and sisal, winding into wheelhouse core.
Cable car museum
While on the road, in days of yore, to meet some gentle people there,
On The Road = Kerouac
Gentle people = Mamas and Papas
Create free clinics, stores, and speech, all with a rush to go nowhere.
Diggers' contributions to the summer of love / hippie movement
Free speech = Berkeley counterculture nod
“Turn on, tune in, drop out,” resounded through a haze of summer heat;
Famous hippie catchphrase
Commune with friends, make love, not war, drop art and acid with a beat.
Drop art = guerrilla art movement
With a beat = hippies linking up with beatniks to do acid tests
To wander with the grateful tied iconoclasts of legacy,
Grateful Dead
Some bound together by two legs, or sliced beside booksmithery.
Bound Together and Booksmith bookstores
The oracle once proclaimed a loving place to be in. Now be here:
At portals past, where families seeking rain received a treat to hear.
Grateful Dead family seeking acid, reference to '73 concert at Kezar Stadium (clue by entrance) (Portal is a reference to the entrance, and also a red herring to Portals of the Past. Be-In/Families is a red herring to Polo Fields)
To tread a victory lap, suppose: ascend and climb, abandon fears
A nod to the previous treasure's location
And follow a slow spiral up from earth to land on golden spears.
Slow spiral = snail at Hidden Garden Steps
Golden spears = wheat spears at top of steps
Awash in soil, buried under view from high on mountain top,
Awash in soil = garden reference (to be confused with Grandview)
Springs forth a line of sight from prior treasure’s erstwhile hiding spot.
Hidden Garden Steps
This former fortress guards a fragrant path for those who clasp their hands,
Former fortress = Presidio batteries
Fragrant path = eucalyptus, cypress for lovers lane
Entrusted to the public over those who rest beneath the land.
Nod to San Francisco National Cemetery
In sailor’s sight from northern heights, connected by the golden strands:
Lost sailor statue in Marin that looks out over the Golden Gate Bridge to Presidio
Throw wide the gates to all the world that welcome steps upon the sand.
"Gates to All the World" is a quote at Immigration Point
Steps on sand = sand ladder
The heart beats time on snare and bronze, with thundering brass and thrumming strings.
A nod to SF Jazz and SF Symphony
A blue note rings with feline grace to share a tipple with a queen.
Feline = Black Cat Jazz Bar
Tipple = Mr. Tipple's
Queen = Sheba
Where peace is found and satin shoes return alongside notes to sing:
SF peace treaty ending WWII was signed in the Memorial Opera House
Satin shoes, notes to sing = ballet and opera share space
A tree-lined clearing buried between busy grove and chamber green.
War Memorial Grove (and a nod to Stern Grove)
The Treasure



1015 Folsom St (SoMa) | (415) 792-3256 | Website
1015 Folsom is an award-winning, large-capacity 21+ nightclub with 3x levels featuring a distinct, multi-room nightlife experience that plays host to many of the world’s genre-defining musicians & personalities ranging from LCD Soundsystem to Dave Chappelle to Virgil Abloh to Maceo Plex.
$260, event tickets
2x tickets for Reinier Zonneveld on Thursday, September 4, 2025
2x tickets for Duke Dumont on Friday, September 19, 2025
2x tickets for Shea Couleé on Thursday, October 30, 2025
**the team at 1015 Folsom has kindly agreed to let the winners exchange the tickets for any other available tickets once found, as some may expire before the treasure is discovered. Management runs a tight ship 🙂

1963 Sutter St (Japantown) | (415) 655-9154 | Website
Holding a Michelin star each year since its opening, 7 Adams is a deeply personal project from chefs Serena Chow Fisher and David Fisher, in partnership with the Hi Neighbor Hospitality Group. The restaurant marries California ingredients with refined French, Italian, and Japanese culinary techniques. Approachable, craveable, and welcoming, it is one of the city’s must-try restaurants, built on the premise that time is best spent in the company of your loved ones around a table full of food.
7 Adams offers guests a choice of three menus: a Five Course; a 7 at 7 (the restaurant’s newest offering, launched this year); and a Chef’s Counter experience.
For more information, follow 7 Adams: @7adamsrestaurant
$254, Gift certificate
Certificate for 2x 7-at-7 Tasting Menus


650 Florida St, Unit A (Mission) | Website
Aer was founded in San Francisco in 2014 by a team of Bay Area creatives, and creates premium travel bags and accessories to help people move smarter, making every journey as seamless and easy as possible.
$367, Travel goods
$49, Slim Pack 2
$318, 2x Day Pack 3 vouchers (check pouch)


Amos Goldbaum is a line-drawer, street peddler, and muralist based in San Francisco. You can find him at the corner of 20th/Valencia some weekend afternoons, and many of his wares in and around stores in the city (for a complete list, click here).
$1,000, Original line drawings
4x original line drawings, ink on paper





1331 9th Ave (Inner Sunset) | (415) 566-3117 | Website
Arizmendi Bakery 9th Ave in the Inner Sunset is a worker-owned cooperative founded in 2000, celebrating its 25th anniversary in SF this year! We are democratically run in a model inspired by Father Arizmendiarrieta’s Mondragón Cooperative Corporation in the Basque region of Spain, with sister cooperatives including two Arizmendi’s in the East Bay, Arizmendi on Valencia St in SF, and the Cheeseboard in Berkeley.
$100, gift cards
20x $5 gift cards, for pizza, flatbreads, baked goods, merch, and/or a beverage of your choice. They also carry local honey!

766 Valencia St (Valencia) & 1 Ferry Plaza #26 | (415) 355-0773 | Website
Bernal Cutlery was established in 2005 by Josh Donald and Kelly Kozak in Bernal Heights, San Francisco in the slanting utility room in the back of an apartment on Cortland Avenue. It has since grown into a full-service cutlery shop, offering sharpening services, Japanese and Western culinary knives, vintage knives, outdoor, pocket and craft knives, cooking tools and accessories, knife skills and sharpening classes, and more. Bernal Cutlery is proud to serve kitchen professionals, knife enthusiasts and home cooks alike.
$499, carbon steel knife & butchery classes
$94, 1x Carbon Steel Honesuki Kaku
$405, 3x Chicken Butchery with Honesuki
This class focuses on Japanese cutting techniques for poultry butchery, and is a very informative and empowering skills course. Given that the knife is Carbon steel, we will include a care guide and knife description, and the class will focus on proper utilization of this special knife shape.
1x surprise mini merch bag

726 Cole St (Cole Valley) | (415) 297-6834 | Website
If you live in San Francisco, chances are this is your neighbor’s favorite coffee. Founded in 2020 by Dan and Ella Streetman, Bird and Bear Coffee is a local, independent coffee roaster bringing customers premium, freshly-roasted coffee. At its core, Bird & Bear is driven by long-standing, equitable supplier relationships. You can still find them in the garage where it all started, Fridays–Mondays.
$300, gift cards
3x $100 gift cards

BH
A very talented young artist, age 8.
Priceless, original artwork
Ink and pencil on paper
If you really want to make the total value a round $21,000 including the box, that’s $15… but of course, it’s worth quite a bit more than that.

2174 Market St (Castro) | (415) 471-2969 | Website
Cafe du Nord is an iconic San Francisco speakeasy, known for its long history as one of the best places to catch a live show in the city. The space features a calendar of music programming and is available to rent for private events ranging from corporate happy hours to intimate birthday parties and unique wedding receptions.
$120, ticket certificate
3x Pair (2x) of tickets to any show

757 Beach Street (Fort Mason) | (415) 416-6475 | Website
Clay By The Bay is San Francisco’s ocean-side pottery studio — a 10,000 sq. ft. creative space with over 60 wheels. From beginner-friendly one-time classes to memberships and in-depth courses, we offer a fun and welcoming way to explore clay at any level. More than a studio, we’re a local arts hub where people come to create, connect, and be part of a thriving community.
$700, Pottery classes
$700, 4x gift card for 1-time pottery class ($175 ea)

2330 Mission St (Mission) | (415) 626-5588 | Website
Much of skateboarding’s deepest roots are in San Francisco. The unique terrain and spots of San Francisco were the seeds that grew through the generations, from the original street skating pioneers to today’s young skaters defining skateboarding in their voices. There is no other place in the world that provides skateboarders with what San Francisco does. If you are in the area, please visit, hang out, talk shop, and pick up some gear from the DLX family of brands. The DLX store is a welcoming space for all that honors, celebrates, and gives back to the skateboard culture that we hold so close to our hearts.
$134, Skate goods
$50, gift certificate
$46, set of wheels
$28, t-shirt
$10, bearings
Bonus stickers

820 Valencia Street (Valencia) | (415) 649-0361 | Website
Founded in 2013, Fellow designs high-quality, aesthetically-pleasing coffee goods to bring the cafe experience home for coffee enthusiasts of all levels.
$515, Coffee brewing goods
$199.95, Corvo EKG Pro Electric Kettle with Walnut Handle
$199.95, Stagg EKG Pro Electric Kettle with Walnut Handle
$57, Carter 3-in-1 Lid System
$34.95, 0.7L Atmos Vaccum Canister
$22.95, Monty Milk Art Cup Cortado 4.5oz


333 Divisadero St (Divisadero) | (415) 621-4263 | Website
Started in 1985, Gamescape is a shopping destination for gaming enthusiasts and casual gamers alike. Gamescape offers the widest selection of tabletop games and jigsaw puzzles in San Francisco.
$50, Gift card
$50, gift card
Bonus sticker

506 Clement St (Inner Richmond) | (415) 387-2272
1231 9th Ave (Inner Sunset) | (415) 742-5833 | Website
Founded in 1967, Green Apple Books is a trio of fiercely independent bookstores offering an excellent selection of books in all subject areas. With expertly curated new and used books, records, author events, and more, Green Apple has something for everyone!
$20, Gift card
Bonus bookmarks

5176 3rd St (Bayview) & Ferry Building Farmers Market | (415) 655-9195 | Website
Chef Dontaye founded Gumbo Social in 2023 after a successfully funded Kickstarter, out of his passion for gumbo. First served to him by his grandma at eight years old, he still recalls her cooking the roux slowly with a wooden spoon in a cast-iron skillet and his neighbors eagerly gathering for a taste. Over the years he’s honed his craft with a deep knowledge of traditional African stews and classic French Escoffier training. But gumbo is not merely precision and connecting the dots – to Chef Dontaye, gumbo equals jazz—in that a lot of different players contribute, but no two solos are the same. He firmly believes that the pot should taste as the cook is feeling at that moment. And right now, he’s feeling better than ever.
$100, Gift cards
4x $25 gift cards

2900 18th Street (Mission) | (415) 361-5552 x1
Ferry Building, Bay Trail #12 | (415) 399-9284 | Website
Beloved Bay Area fixture (and globally renowned design leader) Heath Ceramics has been making dinnerware, tile, and decor in California for more than 75 years. The company’s San Francisco headquarters—which houses their tile factory and the Heath Clay Studio, where a small team of artisans create unique products by hand—hosts regular tours and workshops for design enthusiasts.
$690, Bud vase classes and factory tour
$300, 1x Bud Vase Workshop for 2
$300, 2x Bud Vase Workshop for 1 ($150/ea)
$90, 3x Factory Tour for 2 ($30 ea)

Various gallery representation | Website
Ingrid V. Wells is a contemporary SF-based artist who enjoys using playful subject matter to address complex topics including resilience, personal energetics, quantum activism and consciousness. Her work has been featured and reviewed in The Huffington Post, Daily Mail, BUST Magazine, Create! Magazine, W Magazine, Girl Talk HQ, Creative Boom, NYLON, Audiofemme, SF Weekly, Hyperallergic, Flavorwire, KQED, The Jealous Curator, Teen Vogue and in other media publications. Her studio is located in Yelamu, also known as San Francisco, on the unceded territories of Ramaytush Ohlone peoples.
$544, Original oil painting + limited-edition print
$444, You are a Winner, 6 x 6 in, oil on panel, 2023
$100, Gift certificate for a limited-edition print, Abundance is Here Now, 16×20 fine art print, 2025. Original for sale here



Bay Area native Juliemarie Suas explores the complexity of paint through her mural work. She creates complex pieces through the application of paint allowing it to present its fullest range of color and texture to achieve maximum sensation and feeling. She hopes her works are received as intended. She wants the viewer to pause, process, and leave with a smile.
$250, Original painting
$250, Original oil on linen painting


3416 19th St (Mission) | (415) 874-9921 | Website
Lazy Bear began as an underground dinner party in Chef David Barzelay’s apartment in 2009, later moving to a secret warehouse before settling in San Francisco’s Mission District in 2014. What started as a passion project has since evolved into one of the city’s most celebrated restaurants, recognized with two MICHELIN stars. The cuisine is rooted in nostalgia and a reverence for the wild, expressed through inventive techniques and a wide range of preservation methods. Known for its artful execution, playful ingredients, and highly curated wine program, Lazy Bear offers a ticketed dinner experience with optional beverage pairings.
$770, Dinner certificate for 2
$770, dinner tasting menu tickets for 2

1994 37th Ave (Outer Sunset Farmer’s Market) | Website
A deeply rooted appreciation for food is behind everything Maillards does. Find local, homemade, and high quality ingredients at Maillards, and also some you wouldn’t expect to find at a smash burger joint — like shallots and beef tallow. Maillards believes food brings people together, and we can’t wait to meet you at our first-ever pop-up location at the Outer Sunset Farmer’s Market.
$300, Gift voucher & swag box
$300, Voucher entitling bearer to 5 visits, redeemable for 2x Maillards boxes (Maillards double / french fries / drink / sauce) per visit


900 Marin St (Dogpatch) | Website
Famous for its epic block parties, The Midway is a sprawling 40,000-square foot innovative event space with state-of-the-art amenities to support its mission of curating an enriching, thought-provoking journey for every visitor. Where the unexpected becomes the norm.
$10,000, Lifetime membership pass
$10,000, Certificate redeemable for a lifetime membership pass at The Midway

1757 Stockton Street (North Beach) | (415) 216-5228 | Website
Gary Dunn is a former California cycling champion, who’s turned his love for San Francisco and biking into North Beach Cyclery. North Beach Cyclery offers unforgettable, personalized e-bike tours of the bay, as well as bike sales, fittings, and related accessories. The shop doubles as a community space in North Beach, and they will be running a partnership with Patagonia in September
$1,500, Private luxury e-bike tour for up to 5
$1,500, Private custom Stromer or Desiknio e-bike tour of the Bay

303 2nd St Ste N102 (SoMa) & 2343 3rd St UNIT 100 (Dogpatch) | Website
Paper Son Coffee, named in homage to its founder’s immigrant roots, is a Asian American multi roaster coffee shop in SoMa kickstarted by the city’s Vacant-to-Vibrant program. Its core principles are to 1) prioritize serving Bay Area roasted coffee, 2) create approachable beverages across the coffee enthusiast spectrum, 3) to incorporate Asian flavors in their drinks.
$110, Gift card & test tube of coffee
$100, gift card
$10, test tube of microdose Washed Panama Gesha (Chevas El Salto Farm), courtesy Moonwake Coffee Roasters

529 Hayes St (Hayes Valley) | (415) 707-4422 | Website
Peak Design makes radical, meticulously designed products for those who love to obsess over the details. From travel and everyday bags to camera gear to mobile accessories, you can find our gear in every corner of the planet, being used by folks who create, commute, and explore.
Part gear boutique, part art gallery, part community hangout, visiting the SF store is a must-do experience for locals and out-of-towners alike. Come by for personal consult from Peak Design’s expert Gear Guides, or to talk shop about cameras, or just to say hey.
$350, Gift card
$350, gift card
Bonus sticker pack

1750 Armstrong Avenue (Bayview) | (415) 671-4916 | Website
Founded in 1996, Public Glass is San Francisco’s only public-access glass studio and school, located in the Bayview–Hunters Point neighborhood. This nonprofit arts organization offers a full curriculum of hands-on classes taught by accomplished artists and expands access through the Light-a-Spark program for youth, seniors, and underserved communities. Signature events like Hot Glass Cold Beer bring live glassblowing, music, food, and local art together in celebration. Public Glass fosters creativity and connection. Bring your team, learn the art of glass, and join a thriving creative community.
$950, Glass sculptures
3x copper bar or coin encased in glass

1923 Fillmore St (Fillmore) | (415) 800-7801 | Website
From pasture to plate, Roam Artisan Burgers offers delicious burgers, sides, shakes and sodas crafted from fresh ingredients that contribute to the long-term well-being of our ecosystems for future generations.
Proteins are nutrient-rich and sourced from ranchers and farmers dedicated to traditional methods of agriculture, seasonal produce comes from local farms that care for their land and crops with integrity, sodas are crafted in-house with fruit that is harvested at its peak of ripeness, and buns are baked fresh daily by a local artisan baker.
Roam has created an environmentally-sound restaurant, with energy-efficient appliances, power-conscious LED lighting and reclaimed wood. Roam runs a state-of-the art recycling and composting programs, with a goal of diverting the majority of waste away from landfills. Food scraps and to-go ware are composted and converted into fertilizer, which is used to grow more food
$100, Gift card
$100, gift card

San Francisco Hometown Creamery
1290 9th Avenue (Inner Sunset) | (415) 682-4977
432A Octavia St (Hayes Valley) | (415) 658-7103 | Website
San Francisco’s Hometown Creamery makes small batch artisanal ice cream completely from scratch. It was founded by two brothers, Adar & Saadi Halil, committed to offering a genuine Farm-To-Cone experience.
$400, Private factory tour & tasting, for up to 15
$400, private tour of the Inner Sunset factory for up to 15.
Learn about the ice-cream making process, watch the ice cream being churned, have a tasting of the ice cream fresh from the churn! The tour lasts 30-60 minutes, depending how much detail you want to hear. Start time any time at or before 11am, mutually organized with SF Hometown Creamery.

1439 Haight St (Haight-Ashbury) | (415) 932-6185
1256 9th Ave (Inner Sunset) | (415) 213-5442 | Website
Born in the Outer Sunset, San Franpsycho originally began as a surfing film, documenting the local Ocean Beach surf scene in 2001. After the film, fans identified with the name and demanded they make clothing. so they learned the art of screen-printing, creating various garments in a dark basement by night, and selling out of an orange and black zebra-striped van named Big Chaos by day.
$108, San Franpsycho baseball caps
$108, 3x baseball cap, $35.95 each

1176 Valencia Street (Valencia) | (415) 655-9395 | Website
State Of Flux is a community-focused Black-owned streetwear brand and shop in San Francisco’s vibrant Mission District, which features retail space, workshop area and photo studio all under one roof.
$131, Style goods
$50, gift card
$35, Bengal 3.0 outdoor bluetooth speaker
$32, State of Flux classic knit beanie in red
$14, State of Flux classic crew socks
Bonus stickers

4 Embarcadero Center (Embarcadero) | (415) 879-8372 | Website
TERANGA literally means hospitality in Wolof, the Senegalese national language. In Senegal, hospitality is a standard that is never compromised – an art, a culture, a way of life. TERANGA is part of the movement to get away from industrialized, engineered foods and back to foods that are natural and wholesome. Its products are healthy and refreshing, ranging from prepared foods to snacks and beverages, all handcrafted in small batches using baobab and other unique ingredients from around the world.
$54, Healthy snack sample pack
Find energy bars, Baobab superfood powder, and more to love inside

Zarges Box
Box re-used from the prior treasure hunt.
Zarges cases are the pinnacle of protection and organization. Our versatile 40835 affords best-in-class protection, no matter the environment. Configurations, including custom and preconfigured foam, and accessories add to its unmatched utility.
$309, Aluminum box
$309, K470 – 40835 aluminum box
Internal Dimensions: 13.78 X 9.84 X 5.91
External Dimensions: 15.08 X 11.34 X 6.96
Clearance Dimensions: 12.76 X 8.82
Weight: 6.0 lb

BONUS PRIZES
1727 Haight St (Haight-Ashbury) | (415) 863-8688 | Website
Booksmith is the Haight’s independent bookstore since 1976. We’re here to Be Nice and Talk Books.
$250, Booksmith selection of excellent books
To redeem, winner should email jobs@booksmith.com with the subject line “SF TREASURE HUNT WINNER” (and cc us at sftreasure@protonmail.com)
Eddie’s List is a free weekly San Francisco Bay Area email newsletter with curated events, things to do each week from classes, talks, pop-ups, festivals, street fairs, art shows, exhibits, live music, civic & cultural events, quirky/unusual event and more. It also features local food/drink recommendations and a weekly news round-up. Eddie’s List was founded in 2022, features over 23,000 subscribers and was rated as a runner-up for best local website by 48 Hills’s Best of the Bay in 2024.
$150, 2-year subscription to Eddie’s List
To activate, email us with proof of victory with the email address you’d like to subscribe.
Fat Cat Clubs are monthly beverage memberships in the San Francisco Bay Area curated for the curious! Four options to choose from – or add them together! Each Club comes with a monthly pick-up party or hand delivery to your door.
We are currently popping up weekly on Thurs – Sun at Cafe Flore 2298 Market Street until the end of the year!
Come on an adventure with Fat Cat Clubs.
$90, one month of The Curiosity Club
The Curiosity
Three wines: a red, a white, and something…else, delivered to your door. These will be interesting wines, made by interesting people. Each one carefully, and thoughtfully, curated to show you something new about the world of wine.
To redeem, email us with proof of victory with the email address you’d like to subscribe.

3601 Lyon St | (415) 997-8522 | Website
Palace Games develops unique games and immersive escape experiences designed for team building, special occasions, or fun with friends. They are dedicated to a culture of excellence, courtesy, imagination, and innovation. Their escape experiences are a labor of love with equal attention paid to craft, technology, puzzle design, and, of course, customer experience.
$425, private escape room experience for up to 8 people
To redeem, please email us with proof of victory and we will connect you with Palace Games 🙂

Thank You For Playing
Special thanks to Sean, Erik, our immensely talented puzzle writer, every single vendor participating, and so many other absolutely brilliant minds. And most of all, to San Francisco – we could not love you more.
— TJ
For all comments or inquiries, email sftreasure@protonmail.com.
Note: Despite the similar domain name, this site is not affiliated with Walk SF.
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